About Asobu
Asobu takes its name from the Japanese word for "to play", and that's exactly the idea behind every bottle. Where most drinkware brands stop at "keeps water cold," Asobu asks why hydration can't also make you smile.
The result is a range that blends genuine vacuum-insulation performance with design you actually want to carry: whether that's a sleek stainless steel bottle for the office or, in the case of our most-loved range, a bottle with a removable silicone character head sitting on top of it. It's a small thing, but it changes how a water bottle feels, less a chore, more a companion.
We stock the Asobu Bestie range at Foxy Lots because it does something rare: it's practical enough for daily use and playful enough that people actually reach for it.
Our Asobu best sellers at Foxy Lots
These are the three Asobu pieces our customers have bought the most this year.
Asobu Bestie Water Bottle with Straw - Giraffe - 16oz/460ml
Our number one Asobu seller. The Giraffe Bestie has a removable, collectible silicone character head and 24-hour double-wall vacuum insulation to keep drinks icy cold all day. It's BPA, PFAS, lead and phthalate-free, dishwasher safe (hand-wash the head and straw), and sized at 16oz/460ml for bags and cup holders. A genuine favourite as a gift for children, teens, and animal lovers alike.
£30.00
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Asobu Bestie Water Bottle with Straw - Cat - 16oz/460ml
The Cat Bestie is close behind the Giraffe in sales, and it's easy to see why. Same 24-hour cold retention, same removable silicone character head and straw, same 16oz/460ml travel-friendly size — just with a kitty face that's won over just as many fans. Dishwasher safe, BPA-free, and built to be a genuine daily-use bottle rather than a novelty that gets left in a drawer.
£30.00
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Asobu Bestie Charm Bottle - Mini - Black Cat
Our best-selling Mini Bestie. All the character of the full-size range in a compact 6.7oz bottle, with a built-in key ring so it clips onto a bag, keys, or backpack. It's a proper mini water bottle — double-wall vacuum insulated, removable silicone straw, dishwasher safe — that doubles as a charm. Perfect as a stocking filler or an add-on gift.
£25.00
Add to basketWe love the Asobu Bestie range at Foxy Lots
We are in love with the Asobu Bestie bottles here at Foxy Lots, as they're a genuinely fun way to stay hydrated. If you're picking your first one, start with the Giraffe Bestie for £30.00, which is our top seller and the easiest one to fall in love with, as it's a proper safari animal, tall and distinctive, standing out from the rest of the Bestie range. Or, for a nod to our own history, take a look at the Asobu Bestie Charm Bottle Mini Pink Fox: Melton Mowbray, just down the road from us, is historically known as the global capital of English fox-hunting, drawing royalty and aristocrats from across the world to ride out after the local red foxes through the 18th and 19th centuries. This pink fox is our little tribute to that heritage, minus the hunting.
All orders are packed with care and despatched quickly, and our team is on hand if you have any questions before or after you buy.
FAQs: Everything you want to know about Asobu
What does the name "Asobu" mean?
Asobu comes from the Japanese word meaning "to play." It sums up the brand's approach: serious vacuum-insulation technology wrapped in genuinely fun, characterful design.
How long do Asobu Bestie bottles keep drinks cold?
Up to 24 hours, thanks to advanced double-wall vacuum insulation in every Bestie bottle. These bottles are perfect for heatwaves at home or holidays in the sun abroad.
Are Asobu bottles safe to use every day?
Yes. Every Asobu bottle is made from top-quality, food-grade materials and is 100% free from lead, PFAS, BPA, and phthalates.
Can I put my Asobu bottle in the dishwasher?
The main bottle body is dishwasher safe. We'd recommend hand-washing the removable silicone character head and straw to keep them looking their best for longer.
What's the difference between the Mini and the full-size Bestie?
The Mini Bestie (like our Black Cat Charm) is a 6.7oz bottle with a built-in key ring, designed to clip onto a bag or keys as much as it is to drink from. The full-size Bestie bottles are 16oz/460ml, sized to sit comfortably in a bag or cup holder for all-day hydration.
Do the character heads come off?
Yes, the silicone character head on every Bestie bottle is removable and collectible, so you can mix, match, and swap between designs.
Which animal designs are available?
Our range includes Cat, Giraffe, Bunny, Cow, Dog, Duck, Elephant, Goat, Jellyfish, Panda, Sheep, and the Black Cat Mini Charm, with new designs added regularly.
Can you drink from the mini charm bottles
Yes, despite doubling as a bag charm, it's a genuine working mini water bottle: 6.7oz capacity, double-wall vacuum insulated, with a removable silicone straw for actual sipping. It's not purely decorative.
What are the Asobu Bestie slings for?
The Bestie slings are a carry strap for your full-size Bestie bottle, letting you wear it hands-free across your body or over your shoulder instead of holding it or squeezing it into a bag. We stock them in three colours: Blue, Smoke, and Yellow.
Is Asobu a good gift?
Genuinely one of our most gifted brands. The character design makes it a hit with children, teens, and animal lovers, while the performance (24-hour cold retention, BPA-free materials) makes it a bottle people actually keep using.
Can I buy Asobu online and in-store?
Yes. The full range is available to order online for delivery, or you're welcome to browse and buy in-store with us at Foxy Lots.